![]() |
The use of IS facilitate for the low cost leadership competitive advantage to be attained. |
![]() |
This is achieved through increased efficiency and thus decreased costs on both the operational and strategic levels. |
![]() |
E.g., the use of IS can help a company reducing the number of its employees, thus reducing operational cost. |
![]() |
Global companies through IS find it easier to play the cost leadership strategy as they can. |
![]() |
For example buy products in bulk from suppliers for cheaper prices benefiting from economies of scale. |
![]() |
This is on the contrary to small scale operating companies where it is harder for them to buy large quantities. |